Work Through Overwhelm. Lead Through Change.
Work Through Overwhelm. Lead Through Change.
Executive coaching for founders, CEOs and sales leaders navigating pressure, uncertainty and change.
You’ve built a strong career and a solid life. On the outside, you’re hitting targets and “handling it”. On the inside, it can feel like too much: constant pressure, decision fatigue, team strain, and the sense that success is costing more than it should.
Many of the men I work with are in midlife: Founders, CEOs and sales leaders (Heads of Sales, VPs, CROs). They are performing well but feel close to burnout, often leading through AI-driven change and higher expectations.
Obnatus (“growing” in Latin) equips YOU to master change and build resilient, authentic leadership that doesn’t burn you out. Through executive coaching and leadership development, we create space to think clearly, challenge assumptions, and work through the patterns shaping how you lead.
In executive coaching, we work 1:1 in confidential sessions focused on what matters most right now: leading your team, making high-stakes decisions, managing pressure, and aligning your role with who you want to be as a leader. We look at both the external demands (strategy, team dynamics, stakeholder pressure) and the internal ones (identity, expectations, self-talk) so you can lead with more clarity and less cost to you.
What sets my work apart is the therapeutic depth I bring. As a trained hypno-psychotherapist, I ethically integrate therapeutic knowledge into executive coaching – without providing therapy under the label of coaching. This allows us to surface and work through what’s really holding you back: long-standing beliefs, hidden pressures, and the ways you’ve learned to cope under stress. We don’t just manage symptoms; we work through what’s driving them, so you can lead with more clarity, adaptability and sustainability.
If what you need is therapy rather than coaching, we can also work together in a separate therapeutic relationship, where the focus is on your mental health and personal history within a clear therapy framework.
Results you can expect
For you
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Greater clarity under pressure
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Stronger resilience in uncertainty and change
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Less overwhelm, rumination and anxiety
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Better decisions when the stakes are high
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Clearer understanding of guilt, shame or self-doubt
For your leadership
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More authentic, direct communication
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Healthier, higher-performing teams
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Burnout prevention for you and your people
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Sustainable growth without losing yourself
Is this you?
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Performing well, but constantly overloaded
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Full calendar, empty thinking space
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No safe place to admit how much you’re carrying
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Guilt, shame or self-doubt shaping how you lead
If this resonates, you can start in one of two ways:
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Executive coaching – 1:1 work for founders, CEOs and sales leaders navigating pressure, decisions and leadership patterns.
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Therapy – a dedicated therapeutic space to work through anxiety, burnout, guilt, shame and long-standing patterns.
About Obnatus
Volker Ballueder is a former Chief Revenue Officer and commercial leader with more than 20 years of experience across tech, data and SaaS. He has led teams of 60+ people, carried responsibility for revenues above $100M, and worked with founders, CEOs and senior teams through growth, restructures and high-pressure change.
After years in demanding commercial leadership roles, repeated redundancies, and firsthand experience of the personal cost that pressure can create, he retrained in coaching (EIA SP EMCC, ILM7) and hypno-psychotherapy (DHP). Today, he brings together commercial credibility, psychological depth and 2,000 coaching hours to support founders, CEOs and sales leaders, particularly men in midlife, who are navigating overwhelm, burnout, uncertainty and significant change.
His work creates a confidential space to think clearly, challenge assumptions and understand the patterns shaping how you lead. He brings therapeutic knowledge to executive coaching within clear ethical boundaries, while offering therapy separately where that is the most appropriate form of support.
In the last 10 years, he has coached leaders from organisations including PepsiCo, Sky, Merlin, WHSmith, Boots, DHL, Ogilvy, JCDecaux and high-growth startups and mid-market companies.
Clients
Testimonials
“Volker was always a great coach and mentor when working with him during the challenging times at RocketFuel. I highly recommend him as a sales coach.”
“We hired Volker to explore a different segment of the industry and bang on he delivered a value proposition that landed with the target audience. He is smart, knowledgeable and understand product positioning and strategy well”
“Volker coached me effectively to find a new career path. His excellent knowledge about human nature and his people skills, asking the right questions, helped me to explore and succeed. I would always recommend him as a personal development and career coach.”
“I hired Volker as a strategic advisor. His input regarding product and marketing proved invaluable to the company and helped us massively to attract the right attention in the industry. I would happily hire him again for any role involving product positioning and goto market strategy.”
“I had a very good session with Volker Ballueder. It helped me a lot on the issues I presented and gave me tools to get to a solution.”
If anyone in sales, recruitment or otherwise is looking to gain a long term perspective and overcome some of the nagging mental blockers you’ve been living alongside (whether you know it or not!), I highly recommend reaching out to Volker!
I was very lucky to work with Volker as a sales coach and I recommend him highly.
The sessions with Volker have been nothing short of exceptional.
I was fortunate enough to share coaching sessions with Volker which I immediately found thought provoking and impactful as we explored personal values and career alignment. His knowledge and experience in his field made this experience a real privilege. Thoroughly recommended.
Good advice isn’t one size fit all thing, so it’s great to find coaches like yourself that help people experiment with a number of techniques to help them what works for them.
